Why Business Portraits is important for your business?
I have been Portrait Photographer for a long time - more than 10 years.
I have helped a number of Small Businesses, Local & International Brands, Freelancers, Service Providers and Insurance Agents with their Business Portraits.
Business portraits or headshots are important nowadays for a number of reasons. And we are living in a world of images - we look at the photo of the food that we are ordering/buying at a restaurant first before we look at the price!
So why Business Portraits is important for you and your business?
First Impression Counts - If a potential client is yet to decide whether or not to use your services, a positive connection to the look of you or your staff will make them much more likely to sign up.
Build trust in your people and your brand - How can simple portraits build trust in business? What influences can it bring to people? Customers would feel that you are authentic due to how you present yourself in the portrait. Depending on the appearance and type of business that you have, you can mix-match your outfit and choose color schemes that are appropriate with your branding. This is a big plus for the clients.
Present a professional and inviting front to your business - This is especially true when you are running a service or consulting oriented business where the product is you. You wouldn’t want your potential clients see you as not professional. Professionalism can be achieved via Business Portraits where I will sit down and consult you on what you are trying to achieve by suggesting what kind of portraits will work for your business.
Provide a memory prompt for people you have met or spoken with - Almost all of us will choose (not) to hire or work with people that we know. By presenting a professional looking business headshots, you’d be surprised that some of your potential clients might know you from somewhere and this will help them make the decision to contact you to begin the process of hiring you. Imagine if you do not have a photo of you on your social media or website?
A professional business portrait adds credibility and visibility - How to develop credibility and visibility? You can! It starts with a professionally captured Business Portraits. Having a proper photo to represent yourself will make you visible especially when the photos captured show what you are good at such as giving consultation, presenting to clients, repairing something and other lifestyle shots that can show and tell who are you and what you are good at. This will develops credibility. Credibility and Visibility will produce Profit.
Professional headshots lead to familiarity and trust - They allow the client to build up a picture of the warm, personable staff they are about to meet. Building that relationship prior to the client contacting your company is an absolute must! Trust and relatability as a factor in your success cannot be overstated, especially when doing business over the internet where people do not have the opportunity to meet you in person. Show pictures of yourself, tell stories, and do not hide behind a veneer of what you think you should look like or be like.
People want to see the real you, and that will make them excited to want to work with you.
Head to my Headshots Page and find out how we can work together to create Credibility, Visibility and Profitability via Professionally taken Business Portraits.
Hafiz Ismail
I Create Awesome Portraits of Business People with My 16 Year of Experience in Commercial Photography.
